It’s impossible to ignore the cold, hard facts of how effective email marketing is for businesses. For every $1 spent, it averages a return of $44. Stunning numbers like that are why focusing your digital marketing efforts on email marketing is a must for running a successful business.
49% of consumers say they would like to receive promotional emails from their favorite brands on a weekly basis. (Statista)
Personalized emails get 6x Higher Transaction Rates, but only 30% of brands use them. (Experian Marketing)
60% of consumers subscribe to a brand’s list to get promotional messages and deals. (MarketingSherpa)
50% of small and medium-sized businesses use their marketing automation software to send email drip campaigns. (Statista)